Interim Global Programme Manager, Advisor to the CIO for Fitness First Group

Q3 2015 - Q2 2016

Interim Global Programme Manager, Advisor to the CIO for Fitness First Group

Programme Managed the creation of an out of the box, configured only, Microsoft Dynamics CRM Online 2016 application with integration to the business website, 3rd party lead feeds and in-house membership management system. 


The system was developed for use across multiple business areas including Club Sales, Corporate Sales, Club Contact Centre, Marketing and Reporting. Data visibility was across the estate driven by role and business unit to ensure segregation and security.


Templated for use across ten different countries, and >2000 end users. Reporting driven via both Microsoft Dynamics list views, dashboards and Microsoft PowerBI. Off-site lead generation activity linked via Microsoft PowerApps. Integration to in-house SQL database with SCRIBE software to complete membership sales and utilisation of Click Dimensions for instant connectivity between both Fitness First and external web forms, including the use of workflow to address any duplicate lead behaviour.


More details available on request.